# Posted 2:08 AM by Ariel David Adesnik  

THOSE SWINGIN' VOTERS: I've been hesitant to jump on the "What went wrong with the Kerry campaign" bandwagon because President Bush has been up in the polls for less than two weeks now.

A month ago, I expected John Kerry to become the 44th President. (Maybe that says more about my ignorance than anything else.) If Kerry pulls even again in the polls, we'll hear about what the Bush campaign did wrong.

This kind of analysis is really just the product of a false hindsight that tends to see the past through the lenses of the immediate present. That said, Kerry's dive in the polls has provoked some interesting analysts from his fellow Democrats.

Responding to Michael Tomasky's argument that Republicans win elections because they just play dirtier, Kevin Drum says that

It's a big mistake for us liberals to kid ourselves into thinking that
Republicans win elections solely because they fool people into voting for them. It's not just that this is a debilitating mental attitude — although it is — but it's also not true. Our main problem isn't that this year's campaign has ignored the issues, our main problem is that the #1 issue in this campaign is national defense, and on that issue — like it or not — the majority of Americans favor the Republican position.

I agree, but I would add three words to the end of Kevin's sentence: "for the moment". The issue isn't simply that Americans favor the Republican approach, but that Kerry has failed to outline a clear alternative.

But Josh Marshall disagrees. He thinks Kerry should avoid the temptation of trying to explain how he would deal with an impossible situation like Iraq. Rather, Kerry should hammer home one simple point: that George Bush is responsible for creating the impossible situation in Iraq. This is the right way to go because

the key to winning an election is often simply a matter of bringing to the surface of the public consciousness what voters already really know. They know Iraq is a disaster. They know it's President Bush's fault.

But do American voters really "know" that? Consider this headline from last Friday's WaPo:

Polls Suggest War Isn't Hurting Bush: Mounting Deaths in Iraq Have Not Resulted in Major Backlash in Public Opinion

As the Post points out, the current poll results don't reflect the fact that American fatalities have just passed the 1,000 milestone. But I think the analysis behind the article is solid. For quite some time now, I've been critical of journalists who read their own beliefs about the occupation into the results of opinion polls.

In spite of increasing violence, more Americans think the invasion of Iraq was worth it and more American think it has contributed to our national security. Perhaps most importantly, 53% think Bush will handle the situation better, as opposed to 37% for Kerry. In early July, the split was 47-47.

The most recent polls also show that OxBlog got something very wrong in its analysis of previous results. After the 9/11 Commission announced that there was no "collaborative relationship" between Saddam and Al Qaeda, Bush's honesty ratings took a nose dive. OxBlog observed that

The big question now is whether the damage done to Bush's reputation for honesty is permanent... perhaps the impact of the intensive coverage of the Commission's finding will slowly fade during a long, hot summer.

Or perhaps not. My gut feeling says that American voters pay far more attention to a President' personal characteristics than they do to what's happening on the ground half a world away. Bush may recover some of his lost ground, but I suspect that a significant amount of the damage will be permanent.

Oh how wrong I was. Take a look at the answers to question 14a in the new WaPo-ABC poll. 48% say Bush is honest and trustworthy while only 35% say the same about Kerry. In late June, only 39% said Bush was honest while 52%said the same about Kerry.

What is going on here? You might say it's the Swift Vets, but I don't buy it. My best guess is that the Republicans' relentless hammering away at Kerry's flip-flop on the war has persuaded voters that he can't be trusted. As for Iraq, I don't think that the handover fooled anyone or that there has been insufficient coverage of the recent violence.

But maybe Josh Marshall really is right. Kerry hasn't focused on the failures of the occupation, even though he talks about bringing the troops home. In fact, Kerry's decision to rail against Bush for "opening firehouses in Baghdad and closing them down in the United States of America" suggests that the President really is doing his best to deal with the situation in Iraq.
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