Monday, July 21, 2003

# Posted 11:02 AM by Patrick Belton  

WHY I LOVE THE LRB, NUMBER 28: So we've already established by judicious use of the empirical method that they have the best personals ads (to wit, this, scroll down to Wednesday at 1:19 pm).

But any periodical which writes back "It's a nice advert, so we'll run it for free," when I try to buy an ad seeking an old-fashioned Oxford-style bike for my wife....thereby races to the pinnacle of my mountain of newsprint favorites.

ME: Dear LRB Classifieds Office,
Hello, I would be very grateful if I could place the following advert. I enclose my credit card information at bottom. With many thanks, Patrick Belton
Wanted: old-fashioned, black bicycle, with basket and in good condition. For wife, who lost hers. Patrick.Belton@trinity.oxford.ac.uk

THEM: Thanks for your e-mail. It's a nice advert, so we'll run it for free. It will appear in the 7 Augsut edition. Let me know how you get on.
David Rose
Advertising Manager
London Review of Books

Classy act, that LRB.

P.S. Perhaps no more posting for me for the day. The Caffe Nero on the High, whose Airport base station I've been taking advantage of, has been gradually taken over by continentals, who have managed to smoke even former-Latin-America-and-mediterranean-resident-me out. Wow!
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